Friday, May 1, 2009

Ed Hardy Swim Wear Collection

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As announced earlier this season, Christian Audigier will be debuting his Ed Hardy swimsuit collection to follow his uber successful clothing line.

The collection will be launched @ Ultra Supper Club Tuesday, June 10th, to launch the venue's Tuesday Summer Katwalk Series.

After designing his first denim collection inspired by the rock and roll lifestyle of the Rolling Stones, Audigier was picked up by MacKeen Jeans, and began his career designing for diesel, Fiorucci, Bisou Bisou, Levis, NafNaf, and American Outfitters.

In 2004 Audigier created and launched Ed Hardy and was granted exclusive rights to the designs of Don Ed Hardy 'the Godfather of Tattoo'. Ed Hardy is now sold all over the world and is expressed as vintage tattoo wear.

The swimwear collection features the most inspiring designs in swimwear.

With a core based around the tattoos that made Ed Hardy famous; the line also includes Ed Hardy Couture which comprises of limited edition pieces that are hand embellished with Swarovski crystal.

Often referred to as the most recognizable brand in California, with stars like Britney Spears and Christina Milian already strutting the swimwear line, Ed Hardy is sure to become the most unique and recognizable swimwear brand in the marketplace.

Brought to Canada via RichRoy Enterprises, a combination of LA Native, Roy Perlmuter (Bulk 15, Miss Yip, Miami) and Torontonian Richard Marshall (Sony, Canada); the styles will be carried in top hip retailers throughout Canada, with an expansion across the country later this year.




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